by Anna Brice, Pinnacle Peak Marketing | Jan 6, 2012 | Branding, Business, Marketing
Back when I worked for Ann Taylor in 1998, I remember such a heavy emphasis on our customers (or clients, as Ann Taylor likes to call them) and giving them a great customer experience. The hiring process was so intense and so serious, even for a part-time sales...
by Anna Brice, Pinnacle Peak Marketing | Nov 27, 2011 | Business
I enjoy articles like this because I always like to learn what motivates successful entrepreneurs. Each of the entrepreneurs highlighted had a great story to tell drawing from very different lives, experiences and motivations. And I found it interesting that different...
by Anna Brice, Pinnacle Peak Marketing | Sep 19, 2011 | Branding, Marketing, Social Networking
There is a nice mix of subjects in these very interesting articles. Enjoy and have a great Monday! How Brands Should Think About Facebook: a Loyalty Program I think this thought makes a lot of sense. A loyalty program makes your customer feel special. It’s almost like...
by Anna Brice, Pinnacle Peak Marketing | Sep 18, 2011 | Branding, Marketing, Social Networking
I feel like a lot of what I write is about “no-brainers”—things that seem so obvious it is hard to believe that everyone is not doing something in a certain way. This morning, I was reading a Facebook chain that was started by a customer who was upset about...
by Anna Brice, Pinnacle Peak Marketing | Aug 29, 2011 | Branding, Marketing, Social Networking
It’s Monday again and I am just, now, posting my blog. It was a busy day to start a busy week…but it’s all good. I hope you all have a busy, productive and fun week! Happy Monday! And happy reading. Why QR Codes Are Here to Stay [OPINION] It’s hard...
by Anna Brice, Pinnacle Peak Marketing | Aug 28, 2011 | Marketing, Social Networking
With all the talk of Hurricane Irene, I was just thinking about how the hurricane was going to affect businesses, particularly small businesses. And then I came across this article in Ad Age. The reason I was thinking about this topic is because I just visited my...
by Anna Brice, Pinnacle Peak Marketing | Aug 22, 2011 | Branding, Marketing, Social Networking
Happy Monday! There are some good articles in here from last week’s reading. Enjoy and learn. How to Recover From a Social Media PR Disaster I think one sentence in this article says it all about how to deal with a social media and PR disaster–At the end...
by Anna Brice, Pinnacle Peak Marketing | Aug 18, 2011 | Branding, Marketing
When I first saw the title of this Ad Age article “What Marketers Can Learn from the Great Wiener War”, I wasn’t sure what kind of drama to expect. Was this yet another Anthony Wiener article (remember him)? Or was it something else? After reading about the court...
by Anna Brice, Pinnacle Peak Marketing | Aug 15, 2011 | Marketing, Social Networking
It’s Monday again and it always seems like it rolls around too soon. Have a great day and a great week. Happy reading! Google+ Tips & Tricks: 10 More Ways to Make the Most of Your Account Everything you need to know about Google + and more....
by Anna Brice, Pinnacle Peak Marketing | Aug 13, 2011 | Marketing, Social Networking
Right now, creating content is one of the most important things you can do. In “getting the word out” about your business today, with all that has changed in marketing and all that is now available with advances in technology, there are more activities than ever in...