by Anna Brice, Pinnacle Peak Marketing | Oct 6, 2010 | Marketing
I came across this short article, which I think has some good tips for marketing copy as it relates to SEO. It’s a good idea to keep these things in mind and integrate them into your copy BUT do not forget one very important thing. It is most important that your...
by Anna Brice, Pinnacle Peak Marketing | Oct 2, 2010 | Branding, Marketing
Can a business grow and succeed without a marketing plan? Maybe yes…maybe no. But why would you take such a risk with something that is so important in your life and means so much to you (and your family)? A business is your livelihood, your future and the future of...
by Anna Brice, Pinnacle Peak Marketing | Oct 1, 2010 | Branding, Marketing, Social Networking
I came across this video from the OPEN Forum Newsletter by American Express. In my opinion, as time goes on, blogging and content creation will be more important than ever in your overall marketing plan for several reasons. By blogging you will… Increase your...
by Anna Brice, Pinnacle Peak Marketing | Sep 28, 2010 | Marketing
I came across this article—the NFL is planning a big marketing campaign geared towards female fans. I like this article because it shows something that I speak about often with clients and potential clients…planning. In a nutshell, successful marketing takes...
by Anna Brice, Pinnacle Peak Marketing | Jul 16, 2010 | Branding, Marketing
As stated in this article by Entrepreneur, taking great care of your customers is always a worthwhile policy. Customer Service may not be considered a facet of marketing by many people. But in my opinion, GREAT customer service should be an important element of every...
by Anna Brice, Pinnacle Peak Marketing | Apr 4, 2010 | Branding, Marketing, Social Networking
Today, content (and by extension, content creation) is such an important facet of marketing. With the ever-increasing necessity, use and importance of the internet, information is power and content is information. More than ever, your potential customers are searching...
by Anna Brice, Pinnacle Peak Marketing | Mar 31, 2010 | Marketing, Mini Blog Posts
Planning and strategy is essential to a successful marketing plan. Implementing a combination of various marketing activities, both traditional and new, is a smart way to maximize your marketing dollars and grow your business. The idea is to utilize your various...
by Anna Brice, Pinnacle Peak Marketing | Mar 28, 2010 | Branding, Marketing
I never really thought this should be a revelation to companies in business. It seems like such a no-brainer to me. But apparently this is a concept that many companies are not familiar with. Customer Service is very important. Specifically, good customer service is...
by Anna Brice, Pinnacle Peak Marketing | Dec 22, 2009 | Branding, Marketing, Social Networking
Marketing today is very different from marketing 10 years ago. In fact, marketing today is very different from how we did it even 3 years ago. The unofficial “rules” of marketing are changing, literally, everyday. AND it is more important than ever, particularly in...
by Anna Brice, Pinnacle Peak Marketing | Dec 15, 2009 | Branding
As a marketing professional, I hear this kind of talk all the time. “Is a brand really THAT important?” “I know I need to figure out my brand, but I must design my logo and get my website up and running first”. “My funds are limited so I will have to put branding on...
