by Anna Brice, Pinnacle Peak Marketing | Apr 1, 2018 | Branding, Business, Marketing, Social Networking
The purpose of your marketing efforts is to answer your customers’ and prospects’ questions – to help solve problems and pain points for them, and to educate them. Blogging is one of the best ways to engage with people who are looking to purchase your product or...
by Anna Brice, Pinnacle Peak Marketing | Mar 24, 2018 | Branding, Marketing
I accidentally came across Formula One’s new logo and I like it. It’s sleek. Modern. I get what they are trying to portray with their new look. The “F” in the graphic icon looks like a racetrack or a road. Perfect for a racing logo! The number “1” is slanted and looks...
by Anna Brice, Pinnacle Peak Marketing | Mar 17, 2018 | Branding, Business, Marketing
In today’s day and age of business and technology, can you believe nearly half of small businesses (around 45%), do not have websites? I think about how I do my research when I am looking to purchase a product or engage a business for their services and it always...
by Anna Brice, Pinnacle Peak Marketing | Mar 12, 2018 | Branding, Business, Marketing
Welcome to Monday and let’s make this week a great one. This roundup talks about using proper grammar and language (in a humorous way), blogs as a great resource for B2B lead generation, getting the most out of your content marketing investment, we design trends you...
by Anna Brice, Pinnacle Peak Marketing | Mar 10, 2018 | Branding, Business, Marketing
There were 3 examples I came across this week where a professional made an impression on a client. Not everyone realizes this, but this is marketing. And sometimes the cost is very little, or nothing at all, to make this impression. Providing exceptional customer...
by Anna Brice, Pinnacle Peak Marketing | Mar 5, 2018 | Branding, Business, Marketing
I recently wrote a blog post for a client whose business is to provide financing in the remodeling industry, clients who provide home improvement services to their customers. The topic of the post is discussing how remodeling companies who differentiate themselves...
by Anna Brice, Pinnacle Peak Marketing | Mar 5, 2018 | Branding, Business, Marketing
Happy Monday and let’s make it a great day and a great week. This roundup talks about proofing your ads and work (in a humorous way), insights from the best B2B content marketing strategies from last year, remembering to treat your current customers well, 4 important...
by Anna Brice, Pinnacle Peak Marketing | Feb 26, 2018 | Branding, Business, Marketing, Social Networking
Welcome to Monday and a day where we can set the tone for the week and make things happen. This roundup talks about what a content strategy is not, how marketing has changed from the “old days”, types of content that is good for link-building, unexpected lead sources,...
by Anna Brice, Pinnacle Peak Marketing | Feb 25, 2018 | Branding, Business, Marketing, Social Networking
Marketing is tough in today’s day and age, even when you don’t throw in the different generational audiences to the mix. There is a tremendous amount of effort going into understanding the Millennial generation and what makes them tick. And with good reason – they...
by Anna Brice, Pinnacle Peak Marketing | Feb 19, 2018 | Branding, Business, Marketing, Social Networking
It’s time for another Monday and the start of another week, a short week for some because it’s President’s Day. This roundup talks about customer retention, choosing logo colors, why you should or shouldn’t do content marketing, voice and visual search, and social...