by Anna Brice, Pinnacle Peak Marketing | Oct 20, 2010 | Branding, Marketing, Social Networking
What a surprise. I was reading up on a resort named the Viceroy in the Caribbean, in Anguilla. Anguilla is one of my favorite island and has the nicest beaches I have EVER seen. I am not familiar with this hotel. I have been hearing a lot about it lately, so I was...
by Anna Brice, Pinnacle Peak Marketing | Oct 18, 2010 | Branding, Marketing, Social Networking
I came across this blog post from Greg Sterling, on his blog called Screenwerk. He talks about marketing and customer service being “joined at the hip”. I have spoken about this before as I am a firm believer that customer service should be an element of...
by Anna Brice, Pinnacle Peak Marketing | Oct 1, 2010 | Branding, Marketing, Social Networking
I came across this video from the OPEN Forum Newsletter by American Express. In my opinion, as time goes on, blogging and content creation will be more important than ever in your overall marketing plan for several reasons. By blogging you will… Increase your...
by Anna Brice, Pinnacle Peak Marketing | Apr 4, 2010 | Branding, Marketing, Social Networking
Today, content (and by extension, content creation) is such an important facet of marketing. With the ever-increasing necessity, use and importance of the internet, information is power and content is information. More than ever, your potential customers are searching...
by Anna Brice, Pinnacle Peak Marketing | Dec 22, 2009 | Branding, Marketing, Social Networking
Marketing today is very different from marketing 10 years ago. In fact, marketing today is very different from how we did it even 3 years ago. The unofficial “rules” of marketing are changing, literally, everyday. AND it is more important than ever, particularly in...
by Anna Brice, Pinnacle Peak Marketing | Oct 10, 2009 | Marketing, Social Networking
I am sure mostly everyone has seen this video by now. I, myself, have seen it a couple of times. It’s fascinating to me because these numbers are so mind-boggling. And even more fascinating is that there are business people who don’t think social media is a viable...