by Anna Brice, Pinnacle Peak Marketing | Apr 1, 2018 | Branding, Business, Marketing, Social Networking
The purpose of your marketing efforts is to answer your customers’ and prospects’ questions – to help solve problems and pain points for them, and to educate them. Blogging is one of the best ways to engage with people who are looking to purchase your product or...
by Anna Brice, Pinnacle Peak Marketing | Mar 7, 2014 | Branding, Business, Marketing, Social Networking
Marketing has changed a lot. We all know this. Over the years, the control has gone from the marketer (which can be the actual marketers, companies or agencies the companies work with) to the consumer. And what I mean by the word “control” is the fact that marketing...
by Anna Brice, Pinnacle Peak Marketing | Aug 31, 2012 | Branding, Marketing, Social Networking
I came across this article on LinkedIn (I think) and it got me thinking about business in general and not just about the travel industry. Seeing these numbers and the high percentages of social media usage and technology usage generally, I thought about how this...
by Anna Brice, Pinnacle Peak Marketing | Jun 20, 2011 | Branding, Marketing, Social Networking
It’s Monday again! Where did the weekend go? I came across some interesting articles last week that I think are worthwhile. Happy reading! 3 Important Legal Considerations for Bloggers It’s worthwhile educating yourself of the laws when you are blogging,...
by Anna Brice, Pinnacle Peak Marketing | Oct 1, 2010 | Branding, Marketing, Social Networking
I came across this video from the OPEN Forum Newsletter by American Express. In my opinion, as time goes on, blogging and content creation will be more important than ever in your overall marketing plan for several reasons. By blogging you will… Increase your...