by Anna Brice, Pinnacle Peak Marketing | Jun 3, 2013 | Branding, Marketing, Social Networking
Every year at this time companies, often small businesses or owners that do not understand social media themselves, hand over the reins to their social media program to their intern. After all, if you are twenty-something, you must be a social media expert. At least...
by Anna Brice, Pinnacle Peak Marketing | May 30, 2013 | Branding, Marketing, Social Networking
If you own a business or are responsible for the well-being of a business – Say this sentence, repeat and then repeat again. Your business is not about you. There has been much press these past two weeks or so, both locally here in Scottsdale and nationally, about...
by Anna Brice, Pinnacle Peak Marketing | Jan 2, 2013 | Branding, Marketing, Social Networking
I would like to wish everyone a happy, healthy and successful year in 2013. Here are some fun articles, looking back at 2012. I am looking forward to 2013 and making continued forward progress. Enjoy and happy reading! I am going to learn much from these articles. I...
by Anna Brice, Pinnacle Peak Marketing | Aug 31, 2012 | Branding, Marketing, Social Networking
I came across this article on LinkedIn (I think) and it got me thinking about business in general and not just about the travel industry. Seeing these numbers and the high percentages of social media usage and technology usage generally, I thought about how this...
by Anna Brice, Pinnacle Peak Marketing | Aug 3, 2012 | Branding, Marketing, Social Networking
Every business owner and CEO (and frankly, every person in your company from top to bottom) knows how important customer loyalty is to your company. Or do they? The AMA Phoenix recently had a guest speaker, Michelle Culp from BI WORLDWIDE, who spoke about customer...
by Anna Brice, Pinnacle Peak Marketing | Jul 25, 2012 | Branding, Business, Marketing, Social Networking
I recently spoke about my thoughts on the subject of companies hiring interns to lead their social media efforts. I hear this kind of thing more often than I care to hear it. It makes me crazy, if truth be told. I came across this article on LinkedIn, which made me...