by Anna Brice, Pinnacle Peak Marketing | Mar 28, 2010 | Branding, Marketing
I never really thought this should be a revelation to companies in business. It seems like such a no-brainer to me. But apparently this is a concept that many companies are not familiar with. Customer Service is very important. Specifically, good customer service is...
by Anna Brice, Pinnacle Peak Marketing | Dec 22, 2009 | Branding, Marketing, Social Networking
Marketing today is very different from marketing 10 years ago. In fact, marketing today is very different from how we did it even 3 years ago. The unofficial “rules” of marketing are changing, literally, everyday. AND it is more important than ever, particularly in...
by Anna Brice, Pinnacle Peak Marketing | Dec 15, 2009 | Branding
As a marketing professional, I hear this kind of talk all the time. “Is a brand really THAT important?” “I know I need to figure out my brand, but I must design my logo and get my website up and running first”. “My funds are limited so I will have to put branding on...
by Anna Brice, Pinnacle Peak Marketing | Oct 18, 2009 | Branding, Marketing
This seems to be the million dollar question about marketing during a recession. I will agree that this is, somewhat, a natural and understandable question that many companies are asking themselves during these scary economic times. But I feel very strongly that...
