by Anna Brice, Pinnacle Peak Marketing | Mar 24, 2018 | Branding, Marketing
I accidentally came across Formula One’s new logo and I like it. It’s sleek. Modern. I get what they are trying to portray with their new look. The “F” in the graphic icon looks like a racetrack or a road. Perfect for a racing logo! The number “1” is slanted and looks...
by Anna Brice, Pinnacle Peak Marketing | Mar 18, 2014 | Branding, Business, Marketing, Social Networking
This may not look and sound like a post discussing the importance of your website, especially for a new business. But it is…although we are discussing so many other things you need in a new business too. When starting a new business, there are so many things that you...
by Anna Brice, Pinnacle Peak Marketing | Jul 2, 2011 | Branding, Marketing, Social Networking
I know I am repeating myself, but a plan is essential for your business. I have said it over and over again, but having a plan really does make so much sense. Of course, before anything is done—renting space, purchasing equipment, creating a brand, creating a logo—a...
by Anna Brice, Pinnacle Peak Marketing | Jun 12, 2011 | Branding, Marketing, Social Networking
I talk a lot of how different marketing is today from even just a couple of years ago. Frankly, it’s almost unrecognizable when comparing it to a decade ago. I just saw the title of a white paper called “Let Go: Customers Control Your Brand”. It made me laugh a little...
by Anna Brice, Pinnacle Peak Marketing | Mar 18, 2011 | Branding, Marketing
When my brother, Greg, called me for marketing advice for his new family business in New Jersey, one of the things I told him was to pay a professional graphic designer for a good logo. Don’t skimp on this particular piece of the business and don’t use clip art and...