by Anna Brice, Pinnacle Peak Marketing | Jan 10, 2012 | Branding, Business, Marketing
With the abrupt closings of both Arizona locations of McCormick and Schmick’s, I starting to get a flurry of emails because I had an event scheduled at the Phoenix location for Thursday- Jan 12th. The restaurants closed on January 3rd, without warning. So I was...
by Anna Brice, Pinnacle Peak Marketing | Jan 6, 2012 | Branding, Business, Marketing
Back when I worked for Ann Taylor in 1998, I remember such a heavy emphasis on our customers (or clients, as Ann Taylor likes to call them) and giving them a great customer experience. The hiring process was so intense and so serious, even for a part-time sales...
by Anna Brice, Pinnacle Peak Marketing | Sep 19, 2011 | Branding, Marketing, Social Networking
There is a nice mix of subjects in these very interesting articles. Enjoy and have a great Monday! How Brands Should Think About Facebook: a Loyalty Program I think this thought makes a lot of sense. A loyalty program makes your customer feel special. It’s almost like...
by Anna Brice, Pinnacle Peak Marketing | Sep 18, 2011 | Branding, Marketing, Social Networking
I feel like a lot of what I write is about “no-brainers”—things that seem so obvious it is hard to believe that everyone is not doing something in a certain way. This morning, I was reading a Facebook chain that was started by a customer who was upset about...
by Anna Brice, Pinnacle Peak Marketing | Aug 29, 2011 | Branding, Marketing, Social Networking
It’s Monday again and I am just, now, posting my blog. It was a busy day to start a busy week…but it’s all good. I hope you all have a busy, productive and fun week! Happy Monday! And happy reading. Why QR Codes Are Here to Stay [OPINION] It’s hard...
by Anna Brice, Pinnacle Peak Marketing | Aug 28, 2011 | Marketing, Social Networking
With all the talk of Hurricane Irene, I was just thinking about how the hurricane was going to affect businesses, particularly small businesses. And then I came across this article in Ad Age. The reason I was thinking about this topic is because I just visited my...