Pinnacle Peak Marketing
Marketing Services and Consulting
Phone: 480-661-0292

About

Anna Brice, Principal

 My experience in a diverse range of marketing roles at Sony Electronics, Fujifilm  and GoDaddy.com affords me the versatility required to successfully perform the  necessary marketing activities on behalf of my clients. The goal of Pinnacle Peak  Marketing is to help my clients choose and utilize their resources wisely and  receive the maximum value for each and every marketing dollar spent.

 Pinnacle Peak Marketing is located in Scottsdale, AZ.



Experience

 
My role as a Marketing Coordinator in the Marketing Services Group allowed me to manage all promotional programs, internal/external sales tools and the sales and marketing communication function on behalf of all the marketing groups in our division.    

In my role as an Associate Marketing Manager, full program management was a key responsibility of my position. This included Product Bid Programs, Distributor/Reseller Sales Incentive Program, End-user Loyalty Incentive Program, Lead Management Program, GSA and Product Warranty Programs and Customer Service Group training program and support tool kit.

As Marketing Manager, my role expanded to include product category responsibility, budget and inventory planning, forecasting, new business development and strategic marketing and planning.

 

In the role of Product Marketing Manager, I was responsible for the overall marketing function of my business group to include product category management, full channel/end-user/internal/value-added services program management, management of the Marcom function, overall advertising and media strategy, promotional literature creation, education presentations and sales tools creation, and public relations.
 

Rounding out my marketing experience, my responsibilities as Business Manager included product category management, strategic market and tactical planning, new business development and partnerships, product development and marketing communications management—Sales Channel promotions and offers, Web Site promotions, Email and Direct Mail promotions, advertising and Call Center promotions.